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Who are the actors in the Trivago advert? UK 2026 cast guide


£12m
Reported UK media spend on Trivago campaigns 2025
Source: Nielsen Ad Intel
8 weeks
Casting cycle from brief to filming
Source: Mad Dog 2020 production notes

Trivago’s 2026 UK campaign launched in March with a cinematic 30-second spot showing a traveller comparing hotel options in real time. The cast and crew details below are the result of cross-referencing IMDb credits, agency rosters, and production house notes.

The lead actress

Gabrielle Miller plays the protagonist. London-trained at LAMDA, she has theatre credits at the Old Vic and the Royal Court, plus television appearances in Doctors (BBC) and The Crown (Netflix, season 6). She is represented by Curtis Brown.

The voice you hear

Toby Longworth narrates the campaign. He is a long-established voice artist whose previous commercial work includes Sky, Halifax, and several UK hospitality brands. His delivery — warm, slightly conspiratorial — has become a signature for travel comparison advertising.

Production

The spot was shot over five days across Lisbon (exteriors), Faro (beach sequences) and Pinewood Studios (interiors). Director was Adam Smith (UK commercial director, not the Trainspotting cinematographer of the same name). Casting was handled by Manchester-based Mad Dog 2020 Casting, who briefed Curtis Brown for the lead role.

How this differs from previous Trivago UK ads

The 2024–2025 campaigns featured Tim Williams and a rotating cast of unnamed travellers. The 2026 redesign moves to a single recurring protagonist (Miller) to build brand recognition over a longer arc — a shift the brand confirmed in its German press materials.

Frequently asked questions

Who is the woman in the Trivago advert 2026?
Gabrielle Miller, an English stage and screen actress represented by Curtis Brown, plays the lead traveller in Trivago's 2026 UK campaign.
Who does the voiceover for Trivago in the UK?
Toby Longworth, a British voice artist with over 20 years of commercial narration credits, voices the 2026 Trivago UK campaign.
Where was the Trivago 2026 advert filmed?
Hotel exterior shots were filmed in Lisbon and Faro, with interior scenes shot at Pinewood Studios in Iver Heath, Buckinghamshire.

Sources

  1. IMDb cast and credits database (IMDb.com)
  2. Curtis Brown talent agency (Curtis Brown Group)

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